diff --git a/docs/quickstart.rst b/docs/quickstart.rst
index 3365877..fb07234 100644
--- a/docs/quickstart.rst
+++ b/docs/quickstart.rst
@@ -27,7 +27,7 @@ Alternatively using pip, the Python package manager:
 
 .. code:: bash
 
- sudo pip install yamllint
+ pip install --user yamllint
 
 If you prefer installing from source, you can run, from the source directory: